Unleashing Event Creativity and ROI with Kelly Markus

In this episode, you'll learn about balancing creative and logistical aspects of events, ensuring a high return on investment, and integrating experiential marketing with traditional marketing methods. Kelly Markus is the CVO at Hunters Point. Here's what you'll hear about in this conversation: Experiential vs. traditional marketing ideas Examples of social media and public relations campaigns Advice to measure ROI during and beyond event delivery Mentioned in this episode Kelly Markus on LinkedIn Hunters Point Vionic and Vivaia shoes For the full transcript, mentions, and more, visit www.bizzabo.com/podcast/kelly-markus-roi-creativity