EPISODE · Feb 6, 2026 · 49 MIN
Unlocking the Future of Crypto Accounting | Mark Mueller-Eberstein, CEO & Co-Founder, CodexDF
from The Brand Called You · host The Brand Called You
How do you build a category-defining company in blockchain while navigating regulatory chaos and cultural shifts?In this episode of The Brand Called You Podcast, Mark Mueller-Eberstein, CEO & Co-Founder of CodexDF, joins Stephen Ibaraki for an unscripted, thought-provoking conversation on crypto accounting, startup success, and the future of work.Why Mark launched CodexDF after decades of success as an investor and technologistSolving crypto accounting and compliance at enterprise scaleHow regulation is shaping the future of blockchain globallySeparating blockchain utility from crypto speculationWhy startup success is 98% about peopleBuilding global, remote-first teams without burnout🔑 Key Topics Covered:Staying relevant through curiosity, critical thinking, and lifelong learning
What this episode covers
How do you build a category-defining company in blockchain while navigating regulatory chaos and cultural shifts?In this episode of The Brand Called You Podcast, Mark Mueller-Eberstein, CEO & Co-Founder of CodexDF, joins Stephen Ibaraki for an unscripted, thought-provoking conversation on crypto accounting, startup success, and the future of work.Why Mark launched CodexDF after decades of success as an investor and technologistSolving crypto accounting and compliance at enterprise scaleHow regulation is shaping the future of blockchain globallySeparating blockchain utility from crypto speculationWhy startup success is 98% about peopleBuilding global, remote-first teams without burnout🔑 Key Topics Covered:Staying relevant through curiosity, critical thinking, and lifelong learning
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Unlocking the Future of Crypto Accounting | Mark Mueller-Eberstein, CEO & Co-Founder, CodexDF
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