Unlocking the LinkedIn Algorithm with Ivana Brutenic

Send us Fan MailHave you ever wondered how LinkedIn's algorithm works, and how you can take advantage of it to boost your brand's online impact?Today on 10 Minute Marketing, Ivana Brutenik, a leading expert on LinkedIn employee ambassadors, joins Sonja in a riveting conversation that illuminates this mystery. Ivana's journey, from a young headhunter to revolutionizing the LinkedIn presence for over 7000 brands, is a testament to the power of technical know-how and the right mindset. She delves into the significance of personalization on LinkedIn while maintaining privacy, and how changes in LinkedIn's algorithm impact what kind of content wins. Furthermore, she shares her early growth strategies that involved networking events, keynote speeches, and — of course — LinkedIn itself. If you're seeking to up your LinkedIn game, this episode is a treasure trove of insights and actionable tips that will help you create a more effective LinkedIn strategy. Tune in and unlock the potential of LinkedIn for your brand!About IvanaIvana Brutenic is the world's leading expert on LinkedIn Employee Ambassadors. She's consistently setting trends for multinational brands with effective global LinkedIn architecture and authentic LinkedIn content. Ivana has been recognized in dozens of media outlets, including Forbes.Ivana and her sister Kristina run a prestigious LinkedIn consultancy, SUNDAYFLIES. They transform employees into LinkedIn™ superstars who attract clients, new talent and media. They have partnered with over 7000 clients worldwide to transform LinkedIn brands into more powerful authentic voices.This LinkedIn Sisters Powerhouse brings LinkedIn expertise to print, gearing up to publish a book on LinkedIn Ambassadors in Fall 2023 with a renowned British publishing house.https://www.linkedin.com/in/ivanabrutenic/