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Jul 5, 2023 45 min

Unpacking the massive Barbie hype machine

from The Drop Hosted by The Age and Sydney Morning Herald

It's Barbie's world and Osman, Thomas and Mel are just living in it. On today's episode of The Drop, a conversation about Thomas' interview with Tom Cruise and a deep dive into the marketing hype around Margot Robbie's upcoming Barbie film, which has taken over the culture. Plus, a recap of the season finale of The Idol.

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Unpacking the massive Barbie hype machine

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This episode was published on July 5, 2023.

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