Unpacking the Savannah Bananas' Marketing Strategies and Insights from the TMSA Elevate Conference

In this episode, Blythe Brumleve shares her takeaways from the TMSA Elevate Conference. She discusses the innovative marketing strategies of the Savannah Bananas, a minor league baseball team, and the operational efficiency of the Port of Savannah. Blythe also shares her experience co-hosting a live show during the conference.What You Will Learn:Innovative marketing strategies from the Savannah Bananas.The importance of employee engagement and investment.The operational efficiency of the Port of Savannah.The experience and benefits of hosting a live show at a conference.Timestamps:[00:00] Introduction[01:00] Overview of the TMSA Elevate Conference[03:00] Marketing strategies of the Savannah Bananas[10:00] Employee engagement and investment[15:00] Operational efficiency of the Port of Savannah[20:00] Experience of hosting a live show at the conference[25:00] ConclusionLinks to Brands/Tools Mentioned:Savannah BananasPort of SavannahTMSA Elevate Conference-----------------------------------------THANK YOU TO OUR SPONSORS!SPI Logistics has been a Day 1 supporter of this podcast which is why we're proud to promote them in every episode. During that time, we've gotten to know the team and their agents to confidently say they are the best home for freight agents in North America for 40 years and counting. Listen to past episodes to hear why.CargoRex is the search engine for the logistics industry—connecting LSPs with the right tools, services, events, and creators to explore, discover, and evolve.Digital Dispatch maximizes and manages your #1 sales tool with a website that establishes trust and builds rock-solid relationships with your leads and customers.