Unraveling the Power of Word-of-Mouth in Podcast Recommendations

70% of podcasts are discovered via word of mouth (Jacobs Media). So if we can understand what makes someone recommend something, we can start to do that in our show. We heard words like affordable, quality, and unique. Some people recommend based on a relationship that delivers value. When you deliver something you can't get any place else. Got Feedback On This Episode? I'd love to hear what you thought about this episode. If you have a minute or two, it's less than five questions and works great on your phone or computer. Share Your Thoughts Join the School of Podcasting Community Risk-Free Are you looking to start your own podcast but don't know where to begin? Look no further than the School of Podcasting. Our comprehensive online courses and one-on-one coaching will teach you everything you need to know, from equipment and editing to marketing and monetization. With our proven methods and unlimited one-on-one consulting, you'll be creating high-quality, engaging content in no time. Say goodbye to the frustration and uncertainty and hello to a successful podcasting career with the School of Podcasting. Use the coupon code schoolofpodcasting.com/listener to save on a monthly or yearly subscription. Question of the Month Some podcasters spend time putting in chapters that include artwork and links. Where are you when it comes to chapters? Did you know they exist? Do you use them in your show? As a listener, do you like them? Hate them? Click the link and let me know (and don't forget the name, elevator pitch, and link to your show). I need your answer by 9/27 Click Here to Upload/Record Your Answer Question of the Month Mentioned In This Episode Join the School of Podcasting Community Profit From Your Podcast Book Power of Podcasting Network Dave's YouTube Channel Dave's Podcasting Newsletter Buy Dave a Coffee Put Dave In Your Pocket Where Will Dave Be? Question of the Month Participants Kim Newlove https://www.thepharmacistsvoice.com/ https://www.perrysburgpodcast.com/ Paul from Pass ACLS https://passacls.com/ Ralph Estep Jr - Ask Ralph Podcast https://www.askralphpodcast.com/ Velvet from Welcome to Earth Stories https://welcometoearthstories.com/ Mark from the History of North America https://www.markvinet.com/ Timothy Brien Create Art Podcast - https://www.createartpodcast.com/ Find a Podcast About https://www.findapodcastabout.xyz/ Zoe - Back Look Cinema https://www.backlookcinema.com/ Dave Jackson - School of Podcasting https://learn.schoolofpodcasting.com The Wealth of Connection: A New Approach to Making Business Personal https://geni.us/wealth-of-connection The Audience Is Listening: A Little Guide to Building a Big Podcast https://geni.us/tomwebsterbook Because of My Podcast - Vincent Pugliese Unconference - https://totallifefreedom.kartra.com/page/unconferenceVIPpricing Vincent on episode 862 Question of the Month Some podcasters spend time putting in chapters that include artwork and links. Where are you when it comes to chapters? Did you know they exist? Do you use them in your show? As a listener, do you like them? Hate them? Click the link and let me know (and don't forget the name, elevator pitch, and link to your show). I need your answer by 9/27 Click Here to Upload/Record Your Answer Question of the Month Where I Will Be? I'll be speaking at Podcast Movement in Washington DC August 19-22. Ecamm Creator Camp October 15-18 in (Bostonish MA) I'll be speaking at Podindy.com on November 9th I look forward to seeing you all, please come up and say hi. To see my full itinerary, go to schoolofpodcasting.com/where Want me to speak at your event or online meetup, contact me here. Join the Newsletter For More Podcast Tips Want more podcast insights, tips, tricks, and strategies? Sign up for my newsletter at schoolofpodcasting.com/daily Mentioned in this episode: Don't Let Your Poor Upbringing Stop Your From Starting Your Podcast If you grew up attempting to get the attention of your parents, friends, and others but couldn't, podcasting is THE way to get your message out to the WORLD. The School of Podcasting allows you to: Learn at your own pace Network with other brilliant podcasters Get UNLIMITED one-on-one coaching with Dave Jackson School of Podcasting Live Appearances I loved connecting with my audience. Here are the next events I will be at: November 11: Podindy.com (use the coupon code SOP) February 23-26, 2027: National Religious Broadcasters nrb.org I'd love to speak at your event. Go to schoolofpodcasting.com/contact Where Will I Be? Question of the Month: The Smallest Amount of Downloads We all want a bigger audience. We all put a lot of work into our shows. With this in mind, what is the smallest amount of downloads you would do the show for? If it drops below a number would you stop, or put effort into finding out why? Does the size of your audience matter? Go to schoolofpodcasting.com/question by August 28th (and don't forget to say a little bit about your show and your website address so I can link to it in the notes) School of Podcasting