EPISODE · Nov 15, 2019 · 21 MIN
Unstarving Musician's Guide to Getting Paid Gigs—Chapter 7 (Ep 130)
from The Unstarving Musician · host Roberto R Hernandez
This is the fourth installment of The Unstarving Musician's Guide to Getting Paid Gigs. I'm reading from Chapter 7 of the book which is all about sales and marketing. A lot of what I'm discussing includes what we know we should be doing, but are we doing it? Use this episode and its tips as a chance to refocus your marketing and sales efforts so that you can increase bookings, your booking fee, and build your audience. Episode Highlights I start off by talking about how most musicians just want to focus on their music, but I share how we can make selling a little more enjoyable. Creating photo and video content on Facebook Sharing the load among band members How to build the right audience The value of print materials in a digital world Email marketing as the surest way to get in front of your followers Getting your bookings in writing Key Points Sales and marketing is a necessary part of getting gigs. Quality over quantity always. You have limited time so make it worth it.
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Unstarving Musician's Guide to Getting Paid Gigs—Chapter 7 (Ep 130)
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