UOL Prime #109: 'Terreno na lua': a venda irregular de studios se espalha no Brasil

from UOL Prime com José Roberto de Toledo · host UOL

Marketing agressivo de “oportunidade de investimento imobiliário” num modelo que escapa à fiscalização da CVM (Comissão de Valores Mobiliários). Oferta de imóveis sem memorial de incorporação imobiliária, documento público obrigatório que deve ser registrado antes do início da venda de unidades.Dribles na política habitacional com studios de cerca de 20 m2 com “áreas instagramáveis” voltados para Airbnb. Neste episódio do podcast UOL Prime, as repórteres Adriana Ferraz e Juliana Sayuri detalham a José Roberto de Toledo os bastidores de uma investigação sobre os truques de construtoras que acabaram se tornando alvo de ações, inquéritos e até CPI. Entre elas, a incorporadora Vitacon e a startup Housi, do empresário Alexandre Frankel. ⁠#uolprime⁠ ⁠#PodcastUOLPrime⁠

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This episode was published on February 12, 2026.

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