UP292 Table Tennis England and the NGB Question

How many people play Table Tennis in England? Who are they and why do they play? Is that number growing or contracting? How easy is it to watch the sport in today's omnichannel media environment and how is it going to evolve? And, is the National Governing Body model, the basis of the economy for sport in the UK, still fit for purpose?These are questions we put to today's guests, Adrian Christy and Mike Emery.Adrian Christy became Chief Executive of Table Tennis England in March 2022. Prior to that, he had been Chief Executive of Badminton England, a role he held from 2006 until stepping down in September 2021. He is also a consultant to the Board of Pentathlon GB and a Non Executive Director of the Sport and Recreation Alliance.Mike Emery is the CEO of Joymo, the Norway based company that provides sports rights holders with an innovative and affordable video streaming solutions, enabling partners to create their own monetisable IP by broadcasting their valuable content direct-to-fans and connecting their events and competitions with a global audience.Unofficial Partner is the leading podcast for the business of sport. A mix of entertaining and thought provoking conversations with a who's who of the global industry. To join our community of listeners, sign up to the weekly UP Newsletter and follow us on Twitter and TikTok at @UnofficialPartnerWe publish two podcasts each week, on Tuesday and Friday. These are deep conversations with smart people from inside and outside sport. Our entire back catalogue of 500 sports business conversations are available free of charge here. Each pod is available by searching for ‘Unofficial Partner’ on Apple, Spotify and every podcast app. If you’re interested in collaborating with Unofficial Partner to create one-off podcasts or series and live events, you can reach us via the website.