EPISODE · May 7, 2024 · 4 MIN
Upcoming Podcast Upfront, Audio Creating Demand, & More
from Sounds Profitable
Here's what you need to know for today in the business of podcasting: the IAB Podcast Upfront is this Thursday, Veritonic releases new study into the branding potential of phone hold music, audio's brand-building capabilities, and how walled gardens make buying ads harder for both retail media and podcasting. Find links to every article mentioned and find the full write-up here at Sounds Profitable.
What this episode covers
Here's what you need to know for today in the business of podcasting: the IAB Podcast Upfront is this Thursday, Veritonic releases new study into the branding potential of phone hold music, audio's brand-building capabilities, and how walled gardens make buying ads harder for both retail media and podcasting. Find links to every article mentioned and find the full write-up here at Sounds Profitable.
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Upcoming Podcast Upfront, Audio Creating Demand, & More
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