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Upfronts: Less Glitz, Higher Stakes & a Fierce Fight to Win episode artwork

EPISODE · May 16, 2025 · 31 MIN

Upfronts: Less Glitz, Higher Stakes & a Fierce Fight to Win

from Ankler Agenda · host TheAnkler.com

Ad fab? Not quite. Still, even as the Upfronts lose glitz, stakes remain sky high. Ad buying happens year-round now, sure — but with Netflix, Amazon, and YouTube crashing the party and sports commanding ever-higher premiums, TV’s annual dog-and-pony is still a spectacle, drawing Elaine Low, Sean McNulty and Natalie Jarvey to the scene in New York. In this episode: their first-ever “Uppie Awards”; best (and worst) celebrity cameos (hello Lady Gaga and Snoop Dogg); who liked Netflix’s big pitch; HBO Max name-change whiplash; and whose afterparty delivered. Learn more about your ad choices. Visit megaphone.fm/adchoices

What this episode covers

Ad fab? Not quite. Still, even as the Upfronts lose glitz, stakes remain sky high. Ad buying happens year-round now, sure — but with Netflix, Amazon, and YouTube crashing the party and sports commanding ever-higher premiums, TV’s annual dog-and-pony is still a spectacle, drawing Elaine Low, Sean McNulty and Natalie Jarvey to the scene in New York. In this episode: their first-ever “Uppie Awards”; best (and worst) celebrity cameos (hello Lady Gaga and Snoop Dogg); who liked Netflix’s big pitch; HBO Max name-change whiplash; and whose afterparty delivered. Learn more about your ad choices. Visit megaphone.fm/adchoices

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Upfronts: Less Glitz, Higher Stakes & a Fierce Fight to Win

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Frequently Asked Questions

How long is this episode of Ankler Agenda?

This episode is 31 minutes long.

When was this Ankler Agenda episode published?

This episode was published on May 16, 2025.

What is this episode about?

Ad fab? Not quite. Still, even as the Upfronts lose glitz, stakes remain sky high. Ad buying happens year-round now, sure — but with Netflix, Amazon, and YouTube crashing the party and sports commanding ever-higher premiums, TV’s annual dog-and-pony...

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