Urban Fraiche: A wellness movement

A Valley man is creating what he's called a lifestyle movement in Central Phoenix rooted in wellness and intention. Along Camelback and from 10th Street to Central, you will see three of his buildings. Inside them, Dean Waziry of Urban Fraiche is creating a lifestyle boutique, a Mediterranean restaurant, and a spa. In this episode, we learn after decades in the hospitality business, he knows how to make his customers feel welcome, and now he wants to teach them how to live a healthier life through food, movement, natural products and more. Learn more: https://www.urbanfraiche.com/