Use Data to Drive Customers to Your Taproom

Michael Varda, founder of Craft Beer Advisory Services, shares his insights on how to use data to drive more customers to your taproom.  Michael's firm is the first and only full service market research firm exclusively dedicated to the craft beer industry.  And he has a lot of profitable information to share. Key TakeawaysUsing data to create a dynamic marketing planBeer industry trends, and keys to success in 2023A sneak peak at the Top Taprooms of 2022ResourcesGet the free brewery financial newsletterLearn more about Craft Beer Advisory ServicesToday’s episode is brought to you by BevCap. At Beer Business Finance, we talk a lot about installing systems that improve profitability and health insurance should be no exception. BevCap helps beverage companies apply the same discipline they use across the rest of the P&L to employee benefits, helping create smarter plans, more visibility into costs, and significant savings over time. To learn more visit BevCapManagement.com. Ready to transform financial results in your beer business? Learn more about the Beer Business Finance Association, a network of owners and managers working together to build more profitable companies.