Use Technology and Empathy to Improve Customer Experience

In a recent Linkedin Live conversation, I spoke with Natalie Petouhoff, a senior customer experience strategist and business consultant at Genesys. Her previous experience includes work with brands including Salesforce, Hulu, Marriott, General Motors, General Electric, and many more. Natalie believes we can imbue technology with our hopes and dreams for a future focused on bettering humanity. Natalie addresses some of the ways this can be operationalized in a book she co-authored, "Empathy in Action: How to Deliver Great Customer Experiences at Scale." During our conversation, we discuss the notion of blind spots in leadership, and how that affects customer and employee experience.