EPISODE · Mar 23, 2023 · 20 MIN

User Research for SEO -- Craig Harkins // CoStar

from Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

Craig Harkins, Director of SEO and Content at CoStar, talks about the impact of user research and product management in enterprise SEO. User research helps you understand what your customers are looking for on your website, which can guide your content strategy and help you create the right content for them. It offers faster and more meaningful clues than traditional keyword research. Today, Craig discusses user research for SEO. Show NotesConnect With:  Craig Harkins: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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Craig Harkins, Director of SEO and Content at CoStar, discusses user research for SEO.

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User Research for SEO -- Craig Harkins // CoStar

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This episode was published on March 23, 2023.

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