Using a Compilation Book to Win Clients

There's no doubt that being the author of a successful book can be a huge boost to your credibility and ability to win clients. But rather obviously, writing a book and getting it to bestseller status all on your own is a far from trivial task. Many people start a book and never finish. And of those that do, few manage to get it to sell well and even fewer manage to use the book to win a decent strea of new clients. In this podcast interview, “Marketing Magician” Stefan Drew shares the details of how he pulled together a […]