Using Book Publishing As A Marketing Tool
from The Magpie Executive Hosted by Debbie Elicksen
"Marketing is everything" said Tony Dyson, the creator of R2-D2. Especially when it comes to writing and publishing a book. This podcast is an archived interview with Tony, who was a British SPFX designer and the creator of Star Wars' most beloved droid, plus Chantal Harvey, a gifted artist, animator, and machinima producer. I did this interview for my book: Publishing and Marketing in the Digital Age. Chantal and Tony discussed their animated book project: Bobbekinworld, book publishing, and the challenge to make a buck as an author. Sadly, Tony died on March 4, 2016 but he lives on through Chantal through her website (www.chantalharvey.nl) and her projects. I wanted to share this with you because there are many nuggets of information, should you be considering writing a book for yourself or to help market your business.
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