EPISODE · Jan 28, 2026 · 16 MIN
Using Books to Grow Influence and Opportunity with Jim Matuga
from Elite Publishing with Melanie Johnson and Jenn Foster · host Elite Online Publishing
Jim Matuga shares his story of writing and publishing "Humble Influence," detailing his process from initial ideas to creating an outline, compiling anecdotes, and incorporating lessons from his career. He discusses the impact his books have had on growing his business, building credibility, and landing speaking engagements, while also providing practical advice for leveraging books as powerful marketing tools and enhancing your author presence online.
What this episode covers
Jim Matuga shares his story of writing and publishing "Humble Influence," detailing his process from initial ideas to creating an outline, compiling anecdotes, and incorporating lessons from his career. He discusses the impact his books have had on growing his business, building credibility, and landing speaking engagements, while also providing practical advice for leveraging books as powerful marketing tools and enhancing your author presence online.
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Using Books to Grow Influence and Opportunity with Jim Matuga
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