Using Emotion to Optimize Conversions With Talia Wolf

As founder and chief optimizer at GetUplift, Talia Wolf uses emotion, customer-centric research and persuasive design to generate more revenues, leads and sales for businesses. Recently listed as one of the most influential experts in conversion optimization, Talia is a conversion optimization specialist, trainer and keynote speaker. Today she’ll teach us her emotional targeting methodology and why it works so well in increasing conversions. Listen now. — Subscribe to The Unofficial Shopify Podcast via Email Subscribe to The Unofficial Shopify Podcast on iTunes Subscribe to The Unofficial Shopify Podcast on Stitcher Subscribe to The Unofficial Shopify Podcast via RSS Join The Unofficial Shopify Podcast Facebook Group Work with Kurt — Learn: The emotional targeting methodology to increase conversions Why best practices suck The trap of copying competitors How to profile customers Why we buy The myths of conversion rate optimization Why color psychology is total rubbish Links Mentioned: GetUplift.co CRO Resources The Complete List of Psychological Triggers DIY Landing Page Optimization Worksheet @taligw Live Training Drive More Sales with a Same-Day Shipping Countdown Timer Give customers another reason to buy with our simple to use, professional-looking shipping countdown timer. ☞ Start your free 7-day trial