Using Geofencing to Improve Carrier Visibility

This episode of FreightWaves Check Call discusses Radar, a geofencing and location services tool specifically designed for the transportation and logistics industry. The video explores the limitations of traditional geofencing and how Radar addresses them by offering: Micro-fencing: Provides precise location data down to specific areas like loading docks. Improved data accuracy: Reduces false positives by differentiating between driving through a zone and actually being on-site. Enhanced communication: Enables better communication between carriers and shippers regarding arrival times and loading status. Key points: Traditional geofencing can be inaccurate due to factors like driving through a zone without stopping. Manually drawing precise geofences for all locations is time-consuming and impractical. Radar integrates geofencing with route optimization and real-time tracking. Micro-fencing helps eliminate frustration for carriers waiting at facilities. Improved visibility allows for better communication and accountability. Additional information: The Check Call episode airs at 12:30 PM Eastern Time. Subscribe to the FreightWaves YouTube channel and newsletter for more industry updates. Find the Check Call podcast on Apple Podcasts, Spotify, and other platforms. Learn more about your ad choices. Visit megaphone.fm/adchoices