Using Google Analytics to Improve Your School Website

Your school website is only as effective as your users think it is. If parents complain that they can’t find what they are looking for, there’s a problem. We could claim user error—that they just don’t know what they are doing—but if there is a problem, it is our problem and we need to own it. So, what can we do to make our website user-friendly for all? For starters, we can analyze our website. Google Analytics is a great tool designed to help us do so.For more information or help with your school website, contact School Webmasters at 888.750.4556 or visit www.SchoolWebmasters.com and request a quote!