Using partnerships to drive business success

In this episode of our Business Leader's Voice podcast, Cindy Hoots, Chief Digital Officer and CIO of AstraZeneca until 1 April 2026, sits down with Emma Carroll, Head of Content at Source, to discuss how to build true meaningful partnerships to drive success in your business.   In this podcast, which was recorded in February 2026, we consider the following questions and more:  How are partnerships evolving in today's business landscape? Why should you collaborate with your competitors, and what's the key to making this dynamic work?  How do you facilitate great internal collaboration in a business?  What could consultants do to be better partners?  How do data ethics and AI fit into partnerships?  What are the key pitfalls to look out for when it comes to partnerships?  If you enjoyed this conversation, don't miss our sister podcast, Future of the Firm. In a recent episode, we sat down with Alison Huntingdon, Commercial Strategy and Insights Leader at Russell Reynolds, to discuss the commercial value of research and how firms can create true value from their insights.