EPISODE · Feb 9, 2022 · 32 MIN
Using Subscriptions to Democratize Healthcare with Matthew Mengerink, CTO of Thirty Madison
from Subscription Stories: True Tales from the Trenches · host Robbie Kellman Baxter
Nearly every industry can benefit from joining the Membership Economy, and most industries have great examples of subscription-based organizations. One of the slowest movers has been the healthcare industry and for good reason. There's so much complexity to delivering health outcomes—as well as great risk. And that's why I'm so excited about this episode of Subscription Stories. Today's guest, Matthew Mengerink, is the Chief Technology Officer at Thirty Madison. The company describes itself as "the human-first health company bringing specialized care and treatment to everyone." One by one, they are tackling some of the most challenging chronic health issues, like allergies, migraines, and hair loss, using a combination of digital and real-world services through "forever transactions" with the people they serve. In this conversation, Matthew and I talk about Thirty Madison's uniquely scalable approach to healthcare, the challenges of balancing personalization with systems and protocols, and what subscriptions might mean for the future of medicine. Love the show? Subscribe, rate, review, and share! Here’s How » Join the Subscription Stories Community today: robbiekellmanbaxter.com Twitter Facebook
What this episode covers
Nearly every industry can benefit from joining the Membership Economy, and most industries have great examples of subscription-based organizations. One of the slowest movers has been the healthcare industry and for good reason. There's so much complexity to delivering health outcomes—as well as great risk. And that's why I'm so excited about this episode of Subscription Stories. Today's guest, Matthew Mengerink, is the Chief Technology Officer at Thirty Madison. The company describes itself as "the human-first health company bringing specialized care and treatment to everyone." One by one, they are tackling some of the most challenging chronic health issues, like allergies, migraines, and hair loss, using a combination of digital and real-world services through "forever transactions" with the people they serve. In this conversation, Matthew and I talk about Thirty Madison's uniquely scalable approach to healthcare, the challenges of balancing personalization with systems and protocols, and what subscriptions might mean for the future of medicine. Love the show? Subscribe, rate, review, and share! Here’s How » Join the Subscription Stories Community today: robbiekellmanbaxter.com Twitter Facebook
NOW PLAYING
Using Subscriptions to Democratize Healthcare with Matthew Mengerink, CTO of Thirty Madison
No transcript for this episode yet
Similar Episodes
Mar 26, 2026 ·1m
Mar 19, 2026 ·34m
Feb 18, 2026 ·11m
Feb 11, 2026 ·45m