Using Your Business as a Force for Good with Coco Sellman

Growing a business is no easy feat, but here at How Women Lead, we have the pleasure of knowing many women who are leading high-growth companies. Their difference? The companies are not only high-growth, but high-impact, aligning their business values with their personal values aiming for a better world. Coco Sellman is here today to share her journey growing her business and using it as a force for good, and her upcoming book by the same name. This week’s episode 142 of How Women Inspire Podcast is about unlocking the secrets of high-growth, purpose-driven companies! This episode was created in partnership with the Nasdaq Foundation. Together, we are working to educate, inspire, and engage women from diverse backgrounds on venture investing and entrepreneurship. Did you know that only 2% of venture funding goes to women-led companies? Together, we are working to show that women are the new face of venture investing.In this episode of How Women Inspire Podcast, Coco Sellman is sharing the importance of having a data-driven approach in business, even if the founder is not naturally data-oriented and actionable steps you can take right now to align your business practices with what consumers and employees want. Since 1998, Coco has been on a mission to align business purpose with profit. As a serial entrepreneur and a consultant to founders, Coco has built and supported hundreds of businesses. Most recently, Coco was the founder of Allumé Home Care, a home health company serving medically fragile children and adults. Allumé merged with All Pointe Care in 2021, creating the second-largest provider of in-home pediatric nursing in the state of Connecticut; Coco now sits on the board. Over the course of her career Coco has worked with hundreds of founders to grow successful, sustainable businesses that lead in impact and profits.Some of the talking points Julie and Coco go over in this episode include:The importance of resilience and integrity when scaling a business quickly.The unique strengths women bring to leadership, particularly in managing multiple stakeholders and understanding emotional intelligence.The critical role of emotional intelligence in leadership, especially in understanding and motivating teams.Key skills and mindset needed for successful leadership, including self-awareness, adaptability, and a focus on impact.To learn more about Coco’s Book A Force for Good and to pre-order your copy, visit the A Force for Good website today!Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me!  And don’t forget to follow, rate, and review the podcast and tell me your key takeaways!Learn more about How Women Inspire at https://www.howwomenlead.com/podcast CONNECT WITH COCO SELLMAN:LinkedInA Force for GoodCONNECT WITH JULIE CASTRO ABRAMS:LinkedIn - JulieHow Women LeadHow Women InvestHow Women GiveInstagram - HWLLinkedIn - HWLFacebook - HWL