Utah Ends 18-Year Under Armour Deal

The University of Utah and Under Armour are parting ways after an 18-year partnership set to end in June 2027, following a $65 million 10-year extension signed in 2016. Both sides praised the collaboration, highlighting Under Armour’s support through major conference moves and Utah’s athletic growth. While Under Armour remains committed to student-athletes, it’s shifting focus as schools like South Carolina and Auburn switch to Nike — though it still holds long-term deals with Notre Dame and Wisconsin. Fans will be watching closely to see who steps in to outfit the Utes next. Support the show:Get a discount at https://solipillow.com/discount/dnn. Advertise on DNN:[email protected] This is an automated, high-level news summary based on public reporting.Report issues to [email protected]. View sources & latest updates:https://sources.thednn.ai/3ea86ed02bb6f88d