Valentine’s Day: Gen Z, Love, and the Marketing Machine episode artwork

EPISODE · Feb 7, 2025 · 17 MIN

Valentine’s Day: Gen Z, Love, and the Marketing Machine

from MICSANDMISCHIEF · host Hannah Skinner

In this episode of Mics and Mischief, we're diving into the evolution of Valentine’s Day—Gen Z style. Does Gen Z even care about the holiday of love? Or are they rewriting the rules with a fresh approach to celebrating relationships, self-love, and everything in between? We break down how Gen Z is shifting the way we view Valentine’s Day, from the rise of Galentine’s Day to the move toward more authentic, year-round celebrations. Plus, we explore how brands are adapting their marketing strategies to use Valentine's day as a way to rake in the money. Whether you’re single, coupled up, or just here for the marketing tea, this episode is packed with insights on how V-Day is changing for the better. Don’t forget to share your thoughts and tell us how YOU’re celebrating Valentine’s this year! 💖

In this episode of Mics and Mischief, we're diving into the evolution of Valentine’s Day—Gen Z style. Does Gen Z even care about the holiday of love? Or are they rewriting the rules with a fresh approach to celebrating relationships, self-love, and everything in between? We break down how Gen Z is shifting the way we view Valentine’s Day, from the rise of Galentine’s Day to the move toward more authentic, year-round celebrations. Plus, we explore how brands are adapting their marketing strategies to use Valentine's day as a way to rake in the money. Whether you’re single, coupled up, or just here for the marketing tea, this episode is packed with insights on how V-Day is changing for the better. Don’t forget to share your thoughts and tell us how YOU’re celebrating Valentine’s this year! 💖

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Valentine’s Day: Gen Z, Love, and the Marketing Machine

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In this episode of Mics and Mischief, we're diving into the evolution of Valentine’s Day—Gen Z style. Does Gen Z even care about the holiday of love? Or are they rewriting the rules with a fresh approach to celebrating relationships, self-love, and...

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