Valet Parking Revealed with Dragonfly Parking’s Brad Saltzman

In today’s hectic restaurant universe the guests’ experience with the valet parker at the entrance can set the scene for the entire evening’s dining experience. It can be positive or, unfortunately, decidedly negative. Brad Saltzman of Dragonfly Parking is a hospitality veteran who operates one of the premiere, hospitality- oriented valet parking services in greater Los Angeles. He has overseen the valet parking service, for example, at Nancy Silverton’s acclaimed Osteria Mozza in Hollywood at the busy corner of Melrose and Highland Avenues almost since the beginning. (What more of an endorsement could you possibly ask for?) Brad joins us to discuss the valet parking experience at it’s absolute best.“Brad likes to characterize himself as “Chief Guestologist.” Guestology (according to Brad) is the art of anticipating and exceeding guest expectations, and it has been in his blood since his first job as a teenage host in Beverly Hills. As a third-generation Angeleno, hospitality is truly part of his family legacy, and Brad has carried that tradition of service throughout his 30 plus year career. Brad’s family owned Simon Drive Ins in the 1940’s and Mile Lyman’s, a fine dining restaurant in Los Angeles.”