Values-Driven Marketing: Thrive in Today’s Economy

In this episode of Scale By Numbers, we spoke with David Allison. David has been described as a human values expert, a global researcher and a best-selling author. His company, Valuegraphics, focuses on mapping the core human values of everyone on earth and has spent decades doing research on values-driven data. It’s all about market research, marketing, and what actually makes people tick. David is a national keynote speaker, and Best Seller and author of We Are All The Same Age Now and, most recently, The Death of Demographics. Read More Here