Vanessa Seward et Lucien Pagès

from IFM · host Institut Français de la Mode

Comment développer et consolider une marque de mode dans la durée ? Comment allier sophistication et simplicité ? Une voie possible consiste à s'adosser à une marque établie (APC) et communiquer à travers des influenceuses choisies via un bureau de presse bien introduit dans le milieu : Lucien Pagès et Vanessa Seward vendredi 1er juillet au festival des sas à l'IFM. Rencontre animée par Bastien Daguzan (IFM/Management 2008), CEO de la marque Lemaire. Plus de conférences : http://podcast.ifm-paris.com/

Episode metadata supplied by the publisher feed · Published Jul 13, 2016

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Vanessa Seward et Lucien Pagès

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