Variety Is The Spice Of Sales

We have all heard the term, ‘Variety is the spice of life’, and yet in sales, so many companies and sales leaders stick to a very boring formula of sameness, looking to acquire talent from the same talent pool, with the same key criteria such as track record, tenure at an organisation, specific product, service or industry experience. Often though this can lead to sales leaders building one dimensional teams, resulting in these teams not fulfilling their maximum potential. Exceptional sales leaders focus on building multi dimensional teams, and therefore look differently at how to acquire talent. That is what I discuss on today’s episode.