VBB 361: B.I.T.C.H. Explained

If you’re ready to challenge a few stereotypes and discover yourself in the process, you’re tuned into the right frequency with Christopher and Heather kicking off "2026 as The Year of the ' B.I.T.C.H." What you’ll hear is how a word used to punish women has been turned into an acronym that guides women into their power. In this conversation, we reveal what “B.I.T.C.H.” stands for as we move through each of the five steps: Betrayal, Identity, Trust, Change, and Healing. These principles are born from hundreds of real conversations with women about struggle, courage, and self-discovery. Is there a woman who hasn’t been made a victim of the word “bitch?” Some try to claim it as a badge of defiance, but this conversation invites you to consider learning how this word can actually be empowering. If you’re curious how a word so demeaning to women can be turned into every woman’s personal liberator, join Christopher and Heather in conversation as we journey through five powerful principles. We also invite you to share your story around this word and be part of a growing movement. This is your invitation to walk through the doors of B.I.T.C.H. and help redefine what it means to be powerful, authentic, and unapologetically you.