VC Eric Hippeau: Marketing is at risk of being commoditized episode artwork

EPISODE · Aug 2, 2018 · 21 MIN

VC Eric Hippeau: Marketing is at risk of being commoditized

from The Modern Retail Podcast · host Digiday

Eric Hippeau, managing partner at Lerer Hippeau Ventures, has invested in many entrepreneurial projects over the years. When looking for his next investment, one of the first things Hippeau considers is the passion and life experience of its founders. He joins us for a conversation on the Making Marketing podcast by Digiday.

Eric Hippeau, managing partner at Lerer Hippeau Ventures, has invested in many entrepreneurial projects over the years. When looking for his next investment, one of the first things Hippeau considers is the passion and life experience of its founders. He joins us for a conversation on the Making Marketing podcast by Digiday.

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VC Eric Hippeau: Marketing is at risk of being commoditized

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Eric Hippeau, managing partner at Lerer Hippeau Ventures, has invested in many entrepreneurial projects over the years. When looking for his next investment, one of the first things Hippeau considers is the passion and life experience of its...

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