VC10X - The Consumer AI Opportunity Nobody Is Chasing ft. Ankur Sethi, Founder, Winner Capital episode artwork

EPISODE · Feb 23, 2026 · 41 MIN

VC10X - The Consumer AI Opportunity Nobody Is Chasing ft. Ankur Sethi, Founder, Winner Capital

from VC10X - Investing, Venture Capital, Asset Management, Private Equity, Family Office · host Prashant Choubey

Ankur Sethi spent years at two of India's most iconic startups — Swiggy and Paytm — before leaving his operating role to found Winner Capital, a consumer-first, AI-native syndicate investing out of North America.⭐ Sponsored by Podcast10x - Podcasting agency for VCs - https://podcast10x.comIn this episode, we get into:→ Why consumer AI is massively underfunded while enterprise SaaS gets all the attention→ What "durable retention" actually looks like — and the ambassador signal every founder should watch for→ The 0→1, 1→10, 10→100 framework and how your mindset must shift at each stage→ Why unit economics are non-negotiable even at pre-seed→ The one operating principle from Swiggy & Paytm that most founders underestimate until it's too late→ Why launching a fund during a market correction is actually an advantage→ His honest take on India as a market — and when Winner Capital plans to enterIf you're a founder building in consumer tech or AI, or an operator thinking about making the leap into venture, this one is for you.🔔 Subscribe for weekly conversations with the investors shaping the next generation of startups.📩 Reach Ankur at [email protected] or find him on LinkedIn - https://www.linkedin.com/in/1ankursethi/Timestamps:(00:00) - Two narratives of AI: Just getting started vs. over-hyped.(00:49) - Introduction to Ankur Sethi and Winner Capital.(02:21) - The market gap that led to starting a consumer-focused AI fund.(03:40) - Why Ankur believes we are just at the start of the AI revolution.(06:23) - Winner Capital's focus on the AI application layer for consumers.(07:32) - Managing fund dynamics for deep tech vs. software AI investments.(10:07) - A founder conversation that changed Ankur's conviction about a market.(15:26) - Clearest indicators of durable retention in consumer AI.(18:21) - The opportunity of launching a fund during a market correction.(20:27) - The operational shift from the 0-to-1 to the 10-to-100 million journey.(26:01) - The one operating principle from Paytm/Swiggy that founders underestimate.(30:01) - Balancing growth vs. unit economics at the seed stage.(36:08) - Ankur's perspective on India as a market and talent base.(38:57) - Start of the rapid-fire round.Podcast Links:Prashant Choubey - https://www.linkedin.com/in/choubeysahabSubscribe to VC10X newsletter - https://vc10x.beehiiv.comSubscribe on YouTube - https://youtube.com/@VC10X Subscribe on Apple Podcasts - https://podcasts.apple.com/us/podcast/vc10x-investing-venture-capital-asset-management-private/id1632806986Subscribe on Spotify - https://open.spotify.com/show/7F7KEhXNhTx1bKTBFgzv3k?si=WgQ4ozMiQJ-6nowj6wBgqQVC10X website - https://vc10x.comFor sponsorship queries, reach out to [email protected]#consumerai #venturecapital

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VC10X - The Consumer AI Opportunity Nobody Is Chasing ft. Ankur Sethi, Founder, Winner Capital

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