EPISODE · Jul 19, 2025 · 12 MIN
Veblen Goods — When Higher Prices Increase Demand
from AI Advisory · host DMP Strategy Group
Today, we are dealing with a concept that flips conventional wisdom upside down. In most cases, higher prices reduce demand — that’s Econ 101. But what if, in some markets, raising the price actually increases desire? That’s the paradox of the Veblen Good — a product that becomes more appealing the more expensive it gets. Let’s get smarter.
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Veblen Goods — When Higher Prices Increase Demand
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