EPISODE · Sep 26, 2021 · 28 MIN
Vendere non è sempre l'obiettivo di un brand.
from mea talk · host MEA
I meccanismi di vendita nel mercato del lusso. L'esclusività come valore fondamentale. Il caso di Hermés e di Ferrari. L'importanza della brand reputation sopra le vendite. Learn more about your ad choices. Visit megaphone.fm/adchoices
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Vendere non è sempre l'obiettivo di un brand.
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