VfL Wolfsburg's US market entry strategy and the role of Innovation in the club’s development

from FOOTBALL BUSINESS Podcast by FBIN · host Claudio Demmer, Jan Twete, Quang T. Pham

In this episode of the Football Business Podcast, we chatted with Claudio Demmer (Innovation Manager) and Jan Twete (Global Partnerships Director, North America) of VfL Wolfsburg. We deep dived into the club's internationalization strategy in the US and how innovation is defined and implemented at the German Bundesliga's side.

Episode metadata supplied by the publisher feed · Published Jan 10, 2023

Embed this episode

Attribution link and audio player

NOW PLAYING

VfL Wolfsburg's US market entry strategy and the role of Innovation in the club’s development

0:00 51:45

1×

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

Share this episode

Similar Episodes

REMIX: Why we over-shop and compulsively acquire, and how to stop, with Dr Jan Eppingstall

Jan 9, 2026 ·61m

Similar Podcasts

No similar podcasts found.

Frequently Asked Questions

How long is this episode of FOOTBALL BUSINESS Podcast by FBIN?

This episode is 51 minutes long.

When was this FOOTBALL BUSINESS Podcast by FBIN episode published?

This episode was published on January 10, 2023.

Can I download this FOOTBALL BUSINESS Podcast by FBIN episode?

Yes. Use the download control on the episode player to save the publisher-provided media file.

URL copied to clipboard!