Video at Every Step: Navigating Customer Journey with Bernadette Butler

Video marketing is more important than ever. In this episode, host Michelle Thames speaks with Bernadette Butler about the importance of video marketing. The two discuss why video marketing is so essential to an overall marketing strategy and how video content works at every stage of the customer journey. Bernadette Butler is the co-founder of StoryTap Technologies, a video production company which has created and placed brand inspired videos that amass MILLIONS of views. She has been in the industry for 25 years and she brings a focus of empathy to her company culture. After creating a financial book club that grew to 500 members across 6 countries, Bernadette created StoryTap Technologies to be the first agency of its kind to make videos for brands, companies, and social media that share perspectives and experiences from across the world. WATCH INTERVIEW ON YOUTUBE: https://youtu.be/Ja3t1eBlVr8——Connect with Bernadette on LinkedInFollow StoryTap on InstagramCheck out StoryTapCreate your own podcastBook a growth and marketing clarity call with MichelleStart your own Stan StoreVisit My Stan StoreFollow Michelle on InstagramJoin The Marketing Minute - We send weekly marketing and online business tips you can use!Leave a review for Social Media Decoded Support the Show. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.