Video for eCommerce: “Increases Conversion, Drives Traffic”

An episode of the Ecommerce Conversations podcast, hosted by Practical Ecommerce, titled "Video for eCommerce: “Increases Conversion, Drives Traffic”" was published on May 22, 2014 and runs 16 minutes.

May 22, 2014 ·16m · Ecommerce Conversations

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Summary

ALTThe use of video in ecommerce sites is becoming increasingly popular. Merchants are using video to both increase conversion rates and to drive traffic to their sites. And video is affordable to produce, especially when a merchant does it himself. To explain all of this, including syndication and streaming options, Justin Foster, founder of The Video Commerce Consortium, joins Practical Ecommerce’s Kerry Murdock.

Episode Description

ALTThe use of video in ecommerce sites is becoming increasingly popular. Merchants are using video to both increase conversion rates and to drive traffic to their sites. And video is affordable to produce, especially when a merchant does it himself. To explain all of this, including syndication and streaming options, Justin Foster, founder of The Video Commerce Consortium, joins Practical Ecommerce’s Kerry Murdock.

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