Video Interviewing: Implementation, Differentiation and Retained Business with Ryan McCabe, CEO of Odro

Ryan McCabe, CEO of Odro, is our guest for Season Three of the Recruitment Leadership Podcast! In this episode, we go from the beginnings of Odro and the basics of how to use a video interviewing tool, right through to making video essential for the three C's and increasing the amount of retained business your agency does. Host, Alison Humphries and Ryan McCabe cover a multitude of recruitment related points on video interviewing and the wider tech scene, including why THAT piece of tech you invested in didn't transform your business like you thought it would, how it can benefit diversity and inclusion practices and why video can be used to truly differentiate your business against your competitors.   Episode Agenda: 01:31 - What is the story behind how Odro has grown and why it became so focused on the Recruitment Market?   06:24 - Why has video suddenly become so much more important in the industry?   08:17 - How else are people using Odro other than live video interviewing?   10:35 - What are your thoughts on user acceptability from a candidate point of view?   13:13 - Have you seen a shift in attitude towards video interviewing?   15:09 - How to implement video interviewing as part of your process so that it gets better results for your candidates, as well as your consultants?   20:54 - Is there anything about the nature of video itself that gives clients a better quality hire?   22:48 - The video process of using a recorded interview doesn't allow the candidate to have a look at the potential workplace. Have you got any experience of the service being used to do this?   24:45 - Have you had any issues, or had anybody raised to you about issues about diversity and inclusivity?   28:49 - A little while back I remember you saying "Remember this: you clients have KPIs themselves, and headcount ain't one of them". Have you seen people relate video interviews directly to client KPIs or imagine how they could do that?   35:10 - I work with lots of companies who want to differentiate themselves in this very crowded market (the UK). So they will make an investment in something like Odro, or some other tech or methodology. And then, it doesn't transform the businesses. So, let's talk very practically about implementation.   40:40 - What do you think about making it a KPI to use or sell the new service?   41:37 - (To Alison) What are your thoughts on what a successful implementation look like?   44:21 - How do you see the recruitment industry/market/requirements developing over the next five years?