Video Podcasting Is Here: Why Creators Need to Pay Attention

Apple Podcasts is rolling out video podcasting, and it could change how creators think about podcast strategy.In this episode of The Branding Fix, we talk about what Apple adding video means for podcasters, why YouTube should not be the only place creators share video content, and how giving your audience more ways to consume your content can expand your reach.We also discuss why video does not need to be overly produced. Sometimes the best move is simply turning on the camera, recording what you are already doing, and letting your audience choose whether they want to listen, watch, or switch between both.In this episode, we cover:Apple Podcasts adding video podcastingWhy this matters for creators and podcastersHow video could change podcast content strategyWhy relying only on YouTube can be riskyWhy simple video is better than overthinking itListen in and let us know: are you planning to add video to your podcast or content strategy?👇 JOIN THE FIX YOUR BRAND CHALLENGE:https://youtu.be/M8ZPlEzd_90💼 ABOUT THE BRANDING FIX:We're two solo bloggers documenting how we rebuild and future-proof our content and brand.🔔 New videos every Friday! Live co-working every Monday at 10am EST.🎧 Also available wherever you get your podcasts.Visit our website: https://www.thebrandingfix.comFREEBIES TO GET STARTED:- Get 15 Free Brand Boards: https://thebrandingfix.myflodesk.com/branding-boards- Get 3 Free Lightroom Presets: https://thebrandingfix.myflodesk.com/u860o8ig3hSubscribe for more branding tips: https://www.youtube.com/@thebrandingfix?sub_confirmation=1