Viewpoint: An Interview with Bob Gilbreath, Co-Founder and CEO at Ahalogy

In this episode of Viewpoints, Michelle Evans, Digital Consumer Manager at Euromonitor International interviews Bob Gilbreath Co-Founder and CEO at Ahalogy. Ahalogy is a Cincinnati, Ohio based social content and software-as-a-service company that builds content marketing tools to gain exposure for businesses on social network sites as a way to drive sales. Michelle and Bob discuss social network's role in driving individualized marketing and how companies can stand out using s-commerce to meet the needs of the digital consumer.   Lots of brands claim to be number one… but can they prove it?At Euromonitor International, we help brands build trust through evidence-based research. Our claim validation service ensures your marketing messages are backed by real data. Stand out in a crowded market. Visit euromonitor.com/claims to learn more.