Viral fundraising tactics with Rewind AI’s Dan Siroker + How to build a strong brand | E1745

This Week in Startups is presented by: Merge. Let your developers get back to their core product. Merge is a single API to add hundreds of integrations to your app. Integrate up to 3 customers for free today at http://merge.dev/twist. Embroker. The Embroker Startup Insurance Program helps startups secure the most important types of insurance at a lower cost and with less hassle. Save up to 20% off of traditional insurance today at http://embroker.com/twist. While you’re there, get an extra 10% off using offer code TWIST. Hyperice. Warm up and recover faster with the Hypervolt 2 massage gun and Normatec compression therapy boots. Save $50 off your order of $150 or more with code TWIST50 at checkout on http://hyperice.com Today’s show: Rewind AI CEO and Co-Founder Dan Siroker joins Jason to break down his viral fundraising strategy before diving into a demo of Rewind’s AI software (1:27). Then, Scott Bair of Lunour gives a talk on how to build a strong brand, where he dives into topics like branding, creating a logo and more! (34:49) Follow Dan: https://twitter.com/dsiroker Check out Rewind: https://www.rewind.ai Time stamps: (0:00) Dan Siroker joins Jason  (1:27) Dan discusses his method of raising capital publicly and the valuation they settled on (9:08) Merge - Integrate up to 3 customers for free today at ⁠https://merge.dev/twist (10:38) Advice for founders taking a high valuation, choosing the right firm, and differentiating Rewind AI from file search (19:03) Embroker - Use code TWIST to get an extra 10% off insurance at ⁠https://Embroker.com/twist (20:35) Dan demos Rewind AI (25:04) Privacy concerns, dealing with legal issues, and Rewind’s enterprise use cases  (33:21) Hyperice - Get $50 off your order of $150 or more with code TWIST50 at ⁠http://hyperice.com/ (34:49) How to build a strong brand with Scott Bair Read LAUNCH Fund 4 Deal Memo & Apply for Funding Buy ANGEL Great recent interviews: Brian Chesky, Aaron Levie, Sophia Amoruso, Reid Hoffman, Frank Slootman, Billy McFarland, PrayingForExits, Jenny Lefcourt Check out Jason’s suite of newsletters: https://substack.com/@calacanis Follow Jason: Twitter: https://twitter.com/jason Instagram: https://www.instagram.com/jason LinkedIn: https://www.linkedin.com/in/jasoncalacanis Follow TWiST: Substack: https://twistartups.substack.com Twitter: https://twitter.com/TWiStartups YouTube: https://www.youtube.com/thisweekin Subscribe to the Founder University Podcast: https://www.founder.university/podcast