Virtual Production: Transforming Studios & Content Creation - Today & Tomorrow

Lisa Collins - ModeratorRob Chander - Starting Pixel, Florian Gallier - Mo-Sys, Amber Holbrook - d&b Solutions and Niki Whittle - MOOVVirtual production merges physical and digital worlds, revolutionising studios and storytelling. This session explores its current impact, future opportunities, and challenges. Attendees will gain insights into evolving workflows, operational efficiencies, and trends shaping this transformative technology, offering a glimpse into the future of content creation and studio innovation.