Visionary Commitment to Sustainability with Sonia Strobel

Podcast Highlights: Discover Skipper Otto's values on sustainability and the importance of preserving Indigenous finishing practices. Explore how Skipper Otto has reimagined the "farm-to-table" experience to connect customers to the stories of fishing families. Listen to Sonia discuss the role of a system-oriented approach in enabling sustainable practices and how it was essential to becoming a B-Corp Certified corporation. Familiarize yourself with Sonia's perspectives on entrepreneurship and business ownership, emphasizing the significance of incremental progress to prevent feelings of overwhelm and ultimately achieve greater success. About the Guest – Sonia Strobel Sonia is a visionary leader and entrepreneur. She is the CEO and Co-founder of Skipper Otto Community Supported Fishery, an innovative solution for home cooks to source premium, wild seafood directly from independent, Canadian fishing families. Under her leadership Skipper Otto has grown both in size and scale, helping to transform the way Canadians eat local seafood. Sonia is also a sought-after speaker on sustainable fisheries and local food systems. She relentlessly advocates for the rights of independent small-scale, community-based fishers and seeks to protect their way of life in Canada. Her ability to synthesize and communicate about complex issues in the fishing industry enables her to consistently engage Canadians to advocate for meaningful change. Sonia’s leadership continues to earn her many accolades including winner of Coralus (formerly SheEO) in 2015; Veuve Cliquot Business Woman Award 2018 Canadian finalist; winner of the Forum’s 2019 Pitch Finale; Inc Magazine's list of the top 100 female entrepreneurs of 2020; and finalist in the BC Food and Beverage Women Entrepreneur of the Year Award in 2023 and frequent invitations to speak at the House of Commons and major decision making tables. About the Host – Kevin Parton Kevin Parton, CFP professional, specializes in personal and business financial planning, tax reduction, and estate planning. Kevin diligently concentrates on client education as a powerful strategy for building financial certainty. As no financial situation is the same, Kevin and his team monitor clients’ plans and implement personalized strategies to reduce their personal and corporate taxes, and protect their income, assets, and loved ones against the financial consequences of a serious illness, injury or death, ensuring clients maintain financial certainty and peace of mind. To read more, please visit the VELA team page.