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Vitamin A #13 - Warum soll ich auf meine eigene Marke bieten? episode artwork

EPISODE · Jul 8, 2020 · 30 MIN

Vitamin A #13 - Warum soll ich auf meine eigene Marke bieten?

from Vitamin A - Deine Dosis Amazon PPC

Wieso sollte ich auf meine eigene Marke bei Amazon PPC bieten? In Episode 13 erklären Florian und Mareike, wieso es sinnvoll ist auf die eigene Marke zu bieten. Alle Themen der Episode im Überblick:Was bedeutet es, auf die eigene Marke zu bieten? (03:02)Warum sollte ich auf meine Marke bieten? (07:08)#1 Klick auf den ersten Blick durch Sichtbarkeit am “Top of the Funnel” (09:40)#2 Markenwahrnehmung vs. Kundenwahrnehmung (11:23)#3 Mehr Traffic, mehr Sales (14:15)#4 Geringerer Klickpreis für eure Marke (16:55)#5 Wettbewerber in Schach halten (19:47)Links & Ressourcen:Der Blogpost zur Podcast-Episode:adference.com/blog/podcast-auf-eigene-marke-bietenAmazon Advertising Attribution: Wann Amazon deinen Klicks Bestellungen zuordnetadference.com/blog/podcast-amazon-ppc-umsatz-zuordnung-bis-wann-werden-bestellungen-klicks-zugeordnetDer Ultimative Sponsored Brands Guide 2020adference.com/blog/der-ultimative-sponsored-brands-guide-2020Pro & Contra Diskussion auf LinkedIn zu “Am I wasting money? To bid or not to bid?”https://bit.ly/3iqiIymFragen & Anregungen:Hintergründe sowie weiterführende Informationen zum Podcast findest du unter adference.com/vitamin-aFür Fragen und Feedback schreibt uns gerne eine Mail an: [email protected]

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Vitamin A #13 - Warum soll ich auf meine eigene Marke bieten?

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How long is this episode of Vitamin A - Deine Dosis Amazon PPC?

This episode is 30 minutes long.

When was this Vitamin A - Deine Dosis Amazon PPC episode published?

This episode was published on July 8, 2020.

What is this episode about?

Wieso sollte ich auf meine eigene Marke bei Amazon PPC bieten? In Episode 13 erklären Florian und Mareike, wieso es sinnvoll ist auf die eigene Marke zu bieten. Alle Themen der Episode im Überblick:Was bedeutet es, auf die eigene Marke zu bieten?...

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