Vitamin A #53 - Step-by-Step Guide: Amazon Bulk Import richtig nutzen - Teil 2

Bulk-Operationen Teil 2: In Episode 53  führen Florian und Mareike ihre step-by-step Anleitung zum optimalen Umgang mit Bulk Uploads fort. Wie kannst du mit Bulk Files in Amazon Advertising en masse SKUs hinzufügen, Keywords und ASIN-Targets hinzufügen, Gebote und Budgets und Platzierungsmodifikatoren ändern. Als Sahnehäubchen zeigen wir dir noch wie du mit Fehlerreports bei einem Bulk Upload umgehst.Alle Themen der Episode im ÜberblickIntro (00:00-01:44)Rückblick und aktueller Stand (04:43)#Wiederholung Entitäten (07:49)Use Case 4: Keyword- und ASIN-Targets hinzufügen (09:16)#Spezifisches Anwendungsbeispiel & Vorteile (13:30)Use Case 5: Produktanzeigen (SKUs) hinzufügen (16:59)#Spezifische Anwendungsbeispiele (19:00)Use Case 6: Gebote und Budgets ändern (21:00)#Spezifische Anwendungsbeispiele (24:42)Use Case 7: Platzierungsmodifikatoren ändern (25:54)#Spezifische Anwendungsbeispiele & Vorteile (27:47)Use Case 8 (Zusatz): Error Report und Fehlervermeidung (31:45)Zusammenfassung (36:37)Links & RessourcenDer Blogpost zur Podcast-Episode:adference.com/blog/podcast-amazon-ppc-bulk-operationen-teil-2Step-by-Step Guide: Amazon Bulk-Import richtig nutzen - Teil 1:adference.com/blog/podcast-amazon-ppc-bulk-operationen-teil-1Wieviel darf ein Klick kosten? So berechnest du den optimalen CPC für Amazon PPC:adference.com/blog/podcast-amazon-was-darf-ein-klick-kostenWie du trotz Budgetlimits deinen Umsatz steigern kannst:adference.com/blog/podcast-budgetlimits-mehr-umsatz-weniger-kosten-amazon-gesponserte-produkteGebotsanpassungen nach Platzierung für Sponsored Products:adference.com/blog/podcast-gebotsanpassungen-nach-platzierung-sponsored-productsRegistrierung Webinar am Fr, 23. April “5 Tipps für den optimalen Einsatz von manuellen Kampagnen”:lp.adference.com/webinar-amazon-ads-best-practices-fuer-vendoren-sellerAmazon PPC Guide 2021:lp.adference.com/ultimative-amazon-ppc-guide-pdfFragen & Anregungen:Hintergründe sowie weiterführende Informationen zum Podcast findest du unter adference.com/vitamin-aFür Fragen und Feedback schreibt uns gerne eine Mail an: [email protected]

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This episode is 38 minutes long.

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This episode was published on April 21, 2021.

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