Vitamin A #74 - Wie funktioniert der Amazon Algorithmus mit Trutz Fries

Wie funktioniert der Amazon Algorithmus? Welche Faktoren beeinflussen das Amazon Ranking? Dazu haben wir in Episode 74 Trutz Fries, eine Koryphäe in der Amazon Szene, zu Gast. Er hat diverse Experimente durchführt und bringt super spannende Erkenntnisse zum Amazon Algo mit.Alle Themen der Episode im ÜberblickIntro (00:00-03:40)Wer ist Trutz Fries und wie hat er sich in Amazon verliebt? (04:32)Was löst das Tool AMALYTIX? (12:55)Daten aus Brand Analytics mit Jupiter Notebook analysieren (15:03)Was beeinflusst das Amazon Ranking? (19:53)Wie funktioniert der Amazon Algo? (21:49)Was hat er in seinen Experimenten zum Amazon Algo herausgefunden? (27:53)Was treibt Händler auf Amazon aktuell um (Lagerbestandsindex)? (57:19)Welche Wissensquellen nutzt du für dein Amazon Wissen? (01:04:44)Links & Ressourcen:Brand Analytics mit Jupiter Notebookyoutube.com/watch?v=YZdoJr6WaXEStammtisch #10: Brand Analytics Analysen mit Jupyter Notebooks mit Trutz Fries & Amazon oder Online-Shop mit Martin Picardopen.spotify.com/episode/6xVQDmk7nbVOXhaliVpxaWLagerbestandsindex für Seller erhöhen revoic.com/amazon-lagerbestandsindex-fuer-seller-erhoehen/Amazon Search: The Joy of Ranking Productsamazon.science/publications/amazon-search-the-joy-of-ranking-productsAxolist - das Amazon Content Toolaxolist.comSTIER und ADFERENCE - Case Studyadvertising.amazon.com/library/case-studies/stier-adference Fragen & Anregungen:Hintergründe sowie weiterführende Informationen zum Podcast findest du unter adference.com/podcast-vitamin-a/Für Fragen und Feedback schreibt uns gerne eine Mail an: [email protected]

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This episode is 1 hour and 7 minutes long.

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This episode was published on September 22, 2021.

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