EPISODE · Sep 29, 2023 · 38 MIN
Vivien Garnès - Upfluence
from Proof of Work · host NoRamp
Vivien Garnès is the Co-founder & Co-CEO at Upfluence. We chat about: (1:01) - Introduction & founding story of Upfluence (3:32) - Upfluence's biggest source of growth (8:53) - Why influencer marketing is so effective (17:45) - Marketing channels complementary to influencer marketing (21:33) - Why Upfluence isn't a two-sided marketplace (24:55) - Upfluence revenue breakdown (29:39) - Upfluence analytics (34:30) - What's next for Upfluence & influencer marketing
What this episode covers
Vivien Garnès is the Co-founder & Co-CEO at Upfluence. We chat about: (1:01) - Introduction & founding story of Upfluence (3:32) - Upfluence's biggest source of growth (8:53) - Why influencer marketing is so effective (17:45) - Marketing channels complementary to influencer marketing (21:33) - Why Upfluence isn't a two-sided marketplace (24:55) - Upfluence revenue breakdown (29:39) - Upfluence analytics (34:30) - What's next for Upfluence & influencer marketing
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Vivien Garnès - Upfluence
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