Vix Meldrew: Turning Around a Launch Flop and Ending With 82 New Clients

Vix Meldrew is one of those people who has actually lived multiple internet lives — and somehow turned all of it into a business that sells memberships and group programs at scale. In this episode, Vix breaks down how she went from being a sex + dating blogger (while teaching primary school!) to building a membership with hundreds of members… and then making the decision to close it when Reels changed everything. We talk audience growth, offer evolution, what happened during a launch that started as a total flop (two sales on day one) and how she turned it around, and the real behind-the-scenes of building a business while going through IVF, pregnancy, and postpartum. This Week on the Get Paid Podcast: The unexpected origin story behind Vix's business (and why she had a pseudonym) How she grew a membership fast — and what made her community so hot early on How Reels changed everything (and why she shut down recurring revenue) The launch that started with a faceplant… and the pivot that saved it The organic growth strategy she's using now (and why it's not "post more") What motherhood + postpartum actually did to her business ambition and capacity About Vix Meldrew: Vix Meldrew helps course creators, coaches, and membership owners grow their audience and sell their offers through organic marketing and launches. She's the creator of Volume (focused on audience growth) and Sales Spice (focused on scaling courses, memberships, and group programs through launches and organic funnels). Mentioned in this episode: Get Paid Marketing (GPM) Connect with Vix: Instagram: @vixmeldrew Website: vixmeldrew.com Volume: vixmeldrew.com/volume  Sales Spice: vixmeldrew.com/sales-spice Now it's time to GET PAID