VML's Brian Yamada on Meta's $18bn Settlement, California Vs. Paramount, and ChatGPT Ads

In this episode of The MadTech Podcast, Brian Yamada, chief innovation officer at VML, joins ExchangeWire CEO Rachel Smith and Grainne Reid, head of marketing, to discuss Meta's child safety settlement, California vs. Paramount, and OpenAI's ad business.The first story this week is Meta's $18bn settlement over claims that its social media platforms harmed children. The conversation explores if we will finally start to see a change in online safety standards, and how this might affect things from a product and user perspective. The second covers California's lawsuit to block Paramount Skydance's acquisition of Warner Bros Discovery, and how much leverage the state holds in this case.Finally, OpenAI's ad business has hit $1bn in annualised revenue run rate. What does ChatGPT Ads' success mean for advertisers and consumers, and does this justify OpenAI's $852bn valuation?•••0:00 Get your tickets to ATS London!0:25 Introduction1:15 Meta agrees to $18bn child safety settlement12:35 California cancels talks with Paramount over Warner Bros deal19:23 OpenAI’s ad business hits $1bn annualised revenue run rate